Kate O’Connor
A former lawyer with 15 years experience in television and media, Kate has spent the past six years running the kids television unicorn, Bluey, as the Director of Brands and Commercial. She has been the decision maker on all Bluey commercial and brand activities- delivering unprecedented and transformative growth while maintaining a steadfast commitment to creating an evergreen, global brand that Australians can be proud of. She is the winner of a CEW Scholarship, many awards for her brand collaborations on things like Hammerbarn and Bluey’s World, and Highly Commended for B+T Marketing Woman of the Year.
Appears in 1 Episode
Hard Refresh on branded content
Branded content has long since blurred the line between marketing and media — but where is it heading next? In this episode of Hard Refresh, host Andrés López-Varela i...