Tess Palmyre
Founder of Brandable and DEI Lead for WAMA, Tess helps organisations cut the crap and build brands that actually connect – with purpose, with people, and with integrity. She shows businesses how to show up in a polarised world without faking it, fusing cultural intelligence, inclusive strategy, and honest storytelling to create real connection that actually matters. A former teacher and proudly Seychellois foster mum to two Noongar girls, Tess brings lived experience, sharp strategy and zero tolerance for performative nonsense. She was named on the 2025 AdNews Champions of Change Power List for driving real impact in the DEI space. This is her third time speaking at State of Social, and her 2025 session pulls no punches. It’s a call to action – or maybe a call to arms – for marketers and leaders who claim to care about inclusion… but still want it to be comfortable.
Appears in 1 Episode
Hard Refresh on culture-making
Culture has always been the backdrop for marketing, but in the next 25 years, can brands and creatives become true culture makers, or are they destined to follow? In t...
